Instagram is cracking open its Reels black box with a new AI-powered feature called “Your Algorithm”, giving users a rare look at the topics driving their recommendations and the power to rewrite them in real time. The control lives behind a new icon in the upper-right corner of Reels, showing an AI-generated summary like “Lately you’ve been into creativity, sports hype, fitness motivation, and skateboarding,” plus a full list of topics you can boost, mute, or replace.
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