Google’s John Mueller answered a question about whether a generic Top Level Domain (gTLD) with a keyword in it offered any SEO advantage. His answer was in the context of a specific keyword TLD, but the topic involves broader questions about how Google evaluates TLDs in general.
gTLDs are domains that have a theme that relates to a topic or a purpose. The most commonly known ones are .com (generally used for commercial purposes) and .org (typically used for non-profit organizations). The availability of unique keyword based gTLDs exploded in 2013. Now there are hundreds of gTLDs with which a website can brand themselves with and stand out.
More, here.





























