Many found it insightful, while others responded humorously, perceiving it as a playful "clapback" from Samsung to Apple.
Apple-vs-Samsung-Mall-Marketing-Battle-Or-A-Playful-Brand-Rivalries
In writing this article, my goal is to empower leaders with the knowledge and insights they need to navigate the...
Why I Wrote This Article on Branding for Beginners
Quality drives consumers to consider a relationship with a brand.
Why-Consumers-Care-About-‘Quality
Well, it’s official. Latest marketing reports show Gen Z are more careful than Millenials and Boomers when shopping online and...
Gen-Z-Consumers-is-Shaping-the-Future-of-Advertising
We are barely scratching the surface of how AI and NLP can work together.
AI Meets NLP- The Ultimate Marketing Powerhouse
Imagery can boost the effectiveness of a well crafted copy. Setting the scene and moving the minds and hearts of...
17/100 Days Of Copy: Visuals That Tell A Moving Story
This craft is a beast of its own. But if you spend the time to learn, practice, and gain deeper...
8/100 Days Of Copy: The Defining Difference Of Copywriting
Diving deep into why stories have a powerful grip on human understanding, culture, and experience.
The Virtues And Effects Of Stories
The data from OAER highlights a more modest growth of 10.6% in the June quarter, reflecting market changes and a...
Digital Ads Expenditure Reaches $13.9bn For FY22 But Shows Signs Of Softening Growth

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