Apple TV+ Is Getting A Name Change

I love Severance as much as the next TV obsessive (though I admit I’m a serial avoider of Ted Lasso—sorry), but I must be honest: Nobody calls the service those shows are hosted on “Apple TV+.” And now, they don’t have to, because the streamer is getting a new name. I get what Apple was going for with that “+” symbol. It already had a streaming box called an Apple TV, and a pay-per-view app called Apple TV, so it needed to call its subscription-based streaming platform something else.

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Apple TV+ Is Getting A Name Change

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